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GlowShift Gauges About Us

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GlowShift is a family-owned and operated business proudly based in West Berlin, NJ. When we set out to build automotive gauges and pods, our goal was to deliver premium quality products combined with superior customer support.

Our strategy is different from the rest in that our products go through a rigorous on-site design, development and testing process before being greenlit for manufacturing; and we sell our gauges, pods and installation accessories directly to customers. We also want shoppers all over the world to have the kind of customer support experience that we would expect. That's why our hands-on approach ensures we are available at any point before and after purchase.

This is a company that scraps the rigid corporate mindset, and being directly accessible is what sets us apart. Ultimately, we want car and truck owners to achieve the same driving goals that we strive for with aftermarket gauges and pods installed to their vehicle.

How We Started

HOW WE STARTED


In 2004, two brothers in Southern New Jersey set out to create a cutting-edge lineup of gauges and pods for car and truck owners worldwide. Their mission was born from a shared passion for automotive customization and a desire to overcome the limitations they saw in the existing aftermarket products.

After years of success creating automotive accessory lighting products and improving the way customers shopped online for aftermarket automotive products, it was time to branch out into the world of driving enthusiasts who modify their vehicles for enhanced efficiency. Driven by frustrations with subpar products from other manufacturers and the determination to fill a gap in the market for a lack of model-specific products and non-turnkey gauge packages, GlowShift was launched as a brand focused on designing and manufacturing innovative, high-performance gauges and accessories.

The result is a set of constantly-evolving car and truck gauges that boast precision readings and dynamic LED displays, combined with factory fitted gauge pods known for tough, road-tested durability. Drivers everywhere would now have access to exceptionally crafted products at affordable prices that improve performance and upgrade the look of vehicles. The rest is history as GlowShift has grown into a brand that is recognized internationally.

CUSTOMIZABLE FOR YOUR BUILD GOALS


At GlowShift, customization is at the heart of everything we do. Our extensive product line gives you the flexibility to build exactly what your project demands—whether you're upgrading a daily driver or fine-tuning a high-performance show car build.

Choose from individual products or bundle them to create a custom setup that fits your vehicle and goals. We offer a wide selection of universal and factory-fitted gauge pods, precision performance gauges, and universal or vehicle-specific accessories that simplify installation. You'll have everything needed in one place so you don't have to shop multiple stores to complete your setup.

Customizable Build Goals
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"GEARED TOWARDS PUSHING THE LIMITS OF PERFORMANCE"
Customer Feedback & Product Development

CUSTOMER FEEDBACK & PRODUCT DEVELOPMENT


Providing a friendly, down-to-earth customer experience has always been a top priority. Real techs are available via phone, chat and email. There's no outsourcing vital customer services because our Tech Support Team is based at our southern New Jersey location.

Since day one, we've listened closely to customer feedback and continuously adapted our product line to stay ahead of industry trends. Many times we'll develop a new gauge pod for a specific car or truck, or a new gauge installation accessory based on requests. Our development process is hands-on and customer-driven. Every product is tested in-house, installed by our team, and supported with videos and detailed installation guides we write ourselves—ensuring accuracy and real-world usability. This approach allows us to refine our inventory and deliver the best possible products, tailored to what drivers actually want.

If you're working on a custom dashboard or some other customization project and you need a specific product, make sure to let us know. Our goal is to have everything you need in stock for your make and model. We also implement generational updates and ongoing improvements behind the scenes. These routine enhancements reflect our commitment to evolving with our customers and continually raising the bar.

THE SHOP & TECH


Our Southern New Jersey HQ features a full garage workspace we call the "The Shop" where you can often find us getting our hands dirty installing and fine-tuning new gauges, pods and adapters for our inventory. The Shop is our multi-purpose facility and hub of innovation where the latest projects take place and we produce videos featuring products and installation methods.

We utilize a hands-on approach as we test new items for development. Whether it's universal or vehicle-specific products, we have a fleet of vehicles that we store on-site and use for testing. If we don't have the right car or truck for the job, we will bring it in. Like any other part of the development process, these vehicles are tools that we use to ensure products are functioning properly. This hands-on approach and the effort we put in at the Shop is what makes our products stand apart and what ensures that they are road tested and ready to go.

The Shop & Tech
R&D

R&D


Research and Development is a key component to our operations. Our Tech Team meets regularly to pitch new ideas and discover what the next addition to the lineup will be. Once a new product has been decided, the development process is underway.

Being directly involved in all aspects of R&D means that our Tech Team gets their hands dirty under the hood of different cars and trucks as we test products. This is where we get measurements, confirm full functionality and ultimately make sure that all specs are 100% accurate for anything we're working on.

Strategy and innovation begin with our R&D process and is spearheaded by Techs with years of experience in the field.

FULFILLMENT


At GlowShift, every product you order is sent from our on-site warehouse where we house our entire inventory. When you make a purchase from us, you're receiving a product designed in our offices and shipped directly from our warehouse.

One of our core principles is keeping all operational aspects in our home location for customers, and that includes inventory. When you make a purchase, our dedicated team carefully prepares each individual order or builds your custom kit and gets it ready for shipment. With expedited services available, we begin processing your order as soon as it's received—ensuring a fast, accurate and efficient turnaround.

At GlowShift we don't just sell the product. From shopping to shipping to your post-purchase experience, we're committed every step of the way.

Fulfillment